Why Knox?

Why Knox City Council?

When considering investment or establishing your business in Melbourne's eastern region, explore the opportunities within the vibrant City of Knox. Boasting a robust foundation for investment, a strategic location, and connections to innovative manufacturing, retail, health and job prospects, Knox provides a compelling environment for growth.

Strategic Advantages

Strategically located at a pivotal point in Melbourne’s outer East 25 kilometres east of Melbourne's Central Business District, Knox emerges as a premier investment destination seamlessly connecting the Eastern regions of Victoria with the inner ring of Melbourne. This pivotal location not only facilitates access to major roadways but also serves as a gateway to the vibrant economic landscape of both regional and metropolitan areas.

Knox is an established centre for manufacturing, whilst at the same time being home to over 164,500 residents. It is a major economic force in the region with a gross regional product of $10,582 million. With around 70% of its resident workforce working outside of Knox, the local economy is closely linked to other parts of the regional labour market.

Knox includes the following suburbs:

  • Bayswater
  • Boronia
  • Ferntree Gully
  • Knoxfield
  • Lysterfield
  • Rowville
  • Scoresby
  • The Basin
  • Wantirna
  • Wantirna South

Nestled in the foothills of the Dandenong Ranges, Knox City Council provides an ideal living environment with tree-lined streets, parks, bushlands and diverse culinary options influenced by global cultures. Knox City Council seamlessly blends the best of city and country living, offering proximity to work, affordability, safety, tranquility, a family-oriented atmosphere, and unmatched convenience. It's a place where residents find everything they need to embrace a balanced and fulfilling life.

Knox City Council boasts a dynamic local economy that adapts and embraces change. With a resilient manufacturing sector, established retail presence, and emerging health hub, the council area is a hub of economic opportunity. Untapped potential, productive spaces, undiscovered gems, unused spaces, and opportunities. These characteristics make it an ideal location for cost-effective ventures, fostering an environment where innovative ideas and economic growth can thrive.

Skilled migrants moving to Knox are catalysts for economic growth, injecting diverse talents and expertise. Their contributions fill critical skill gaps, foster innovation, and drive entrepreneurship. Beyond the workplace, their presence has stimulated the local economy, fuels housing demand, and enhances community vibrancy.

Explore Economic Vitality

More than 14,000 businesses thrive within Knox City Council, providing over 85,303 jobs. Key employment sectors include manufacturing, healthcare, construction and retail.

For an in-depth look at Knox City Council's economy, refer to the Knox Economic Profile.


The Wantirna Health Precinct, a collaborative initiative between Knox City Council and the State Government, is set to transform the healthcare landscape in Knox. Anchored by a new public hospital, this visionary masterplan encompasses a diverse array of integrated services, including complementary medical offerings, educational and research facilities, accommodation, and housing. With a focus on connectivity, the precinct will feature enhanced transport links and substantial open spaces, creating a holistic environment designed to cater to both healthcare needs and the well-being of the community.


The Bayswater Business Precinct is a well-established and regionally significant employment location in Melbourne’s east. The Bayswater Business Precinct has an impressive economic output and is a major employment hub in Melbourne’s Eastern Metro Region. The precinct accommodates around 5,000 businesses which employ more than 33,000 people. It is the second largest employment precinct in the Eastern Metro Region. Businesses in the precinct are diverse and include small to medium-sized family businesses, as well as global multinationals interlinked as part of numerous local ecosystems.


Swinburne University of Technology, a dynamic institution known for innovation.  The Wantirna Campus is home to the $10million Knox Innovation, Opportunity and Sustainability Centre (KIOSC) providing training and opportunities for secondary school students.  The Wantirna Campus also houses the Swinburne Skills and Jobs Centre providing programs and advice for members of the local community.