Value Proposition Design for Leveraging Industry 4.0

22 Sep 2020 8:30am

Presented by the Swinburne University of Technology Advanced Manufacturing Industry 4.0 Hub

How can business model innovation using Industry 4.0 digital technologies enable a better way of creating value for manufacturing businesses and their customers, and help improve and transform business outcomes towards becoming more resilient, cost competitive and sustainable?

In a follow-up to the Business Model Innovation Enabled by Industry 4.0 webcast, the Swinburne University Advanced Manufacturing Industry 4.0 Hub will explore Value Proposition Design more deeply using a series of frameworks that helps address customer goals, benefits, or pains points with your product/service offerings.

A great value proposition is at the heart of every successful business model, addressing: what value do we deliver to the customer, which customer problems do we solve, and which customer needs are we satisfying? Designing good value propositions is therefore an important step in the creation of new business models.

This Value Proposition Design for Leveraging Industry 4.0 webcast will help you craft your next value proposition by:

  • showing you how to define value proposition hypotheses
  • providing you with frameworks to help understand what customers really want, and
  • showing you how to validate value propositions in the market.

Who Should Attend

This webinar is targeted towards Senior executives and Senior leadership teams in Operations, Design or Engineering in a Victorian manufacturing or process related industry, including Food & Beverage, Meat processing, Dairy, Agri-business, Defence, Pharmaceuticals etc, with little to no knowledge of vision systems.

The presentations will follow with a Q&A session for participants.


Date:  Tuesday, 22 September 2020
Time:  8.30am - 9.30am
Where:  Online via Zoom
Cost: FREE